who doesn't like rolex?

i don't!! throughout many years i have been wearing (not collecting) many high-end watches but i am never ever interested in rolex at all because i just do not like the look! but since it is the world's most coveted watch and no one ever doubt its quality, i am trying to "luv" this masterpiece of hans wilsdorf.
i think explorer 1 (114270) is the only rolex style that i will try hard to accept. as a watch enthusiast, i do feel that i have to own one rolex in my life!